How AI Helps a Lean Marketing Team
2026-06-04 11:00 - 11:15 (America/New_York) | https://www.youtube.com/watch?v=kNFhG3rBxg4&t=3s
Most marketing teams have been experimenting with AI since its inception into the public space, but few have turned it into a repeatable operating model. This 15-minute virtual event is for marketing leaders and executives who want to see what that shift looks like in practice.
Teal cofounder and CRO Gar Whaley, Marketing Manager Brittany Watson, and Marketing Copywriter Cayden Crowise walk through exactly how their team uses tools like Microsoft Copilot and Claude to do multi-person, multi-day work in single sessions, and what the before-and-after numbers look like.
What you’ll explore:

How a live event recording becomes a full multi-channel campaign.

How one prompt produced a complete client announcement toolkit.

How to do competitive intelligence more effectively.

How to reduce your KPI reporting process.

How raw survey responses can become fully branded, print-ready reports.

Register now

Copilot Success Series - June 2026
2026-06-24 11:00 - 11:15 | https://youtu.be/cafbzftOjRA
Why join us?
Copilot changes weekly. In 20 minutes, Teal cofounders Gar Whaley and Reid Johnston will demonstrate how SMB teams use Microsoft Copilot capabilities to save more time than imaginable.

Who should attend

CEOs / COOs / Business Leaders
IT Directors / SMB IT Pros

Speakers

Reid Johnston, Chief Intelligent Transformation Officer & Teal Cofounder
25+ years guiding SMBs through practical modernization. Specializes in Microsoft 365, automation and secure adoption of AI at work.

Gar Whaley, Chief Revenue Officer & Teal Cofounder
Helps leadership teams translate AI capabilities into pipeline, productivity, and outcomes.

Back by popular demand: Get Claude Working for Your SMB
2026-07-09 11:00 - 11:30 | https://youtu.be/sQdmkEr-mxc?si=mkZUrVm-HR-POxqt
This event was so popular in May that we’re running it again. One executive who attended called it a “great value.”

This 20-minute virtual event is built for executives and technology leaders who want to get serious work done with AI – without spending needless hours figuring it out on their own.

Reid Johnston, Teal’s Chief Intelligent Transformation Officer and cofounder, walks you through the setup, features, and workflows our team uses every day.

What you’ll explore:

The three settings to configure before you do anything else (most people skip these).
When to use Chat, Cowork, and Code.
How to use Projects and Skills to give Claude persistent context across your work.
How to generate research reports, build artifacts, and run repeatable workflows without writing a single line of code.
The shortcuts and dictation features that make Claude faster than typing.

Register now

How Marketing Teams Can Use Claude Design
2026-07-22 11:00 - 11:30 | https://youtu.be/56h6tM-zDmc
If your marketing team’s design backlog grows faster than the people who can complete it, then using Claude for your design work is worth a look. This 20-minute virtual event showcases how Teal’s team leverages it.
Brittany Watson, Teal Marketing Manager, will share with you the jobs she runs with Claude Design each week and put specific numbers on how much time the team has saved.
This isn’t a demo of AI replacing a designer on your team, but rather a look at what happens when production work stops blocking strategy work, and what a team gets back when it does.

What you’ll see:

How to generate on-brand landing pages, social assets, and decks from a brief.
The multi-size workflow that turns one campaign visual into every channel format without the resize grind.
A critique process that catches issues before anything goes public.
Where Claude falls short and what judgment calls stay with the human.
How to pick your first job to try next week.

Watch Now

About Brittany Watson
Brittany Watson is Marketing Manager at Teal. She has spent over a decade in marketing, including six years leading a team of three. That team covers everything from SEO and emails to campaigns and design – for three brands – which means she had to identify ways to do the work of a much larger department without the staff to match. AI is now central to how that gets done. She holds generative AI certifications from the American Marketing Association and LinkedIn and uses tools like Claude, HubSpot, Monday.com, and Microsoft Copilot daily.

About Gar Whaley
Gar Whaley is co-founder and CRO at Teal, a managed IT services company serving SMBs in Minnesota and the DMV region. He hosts Teal’s virtual events and has spent the last several years watching his team figure out which AI tools actually help and which ones don’t.
Gar Whaley is the cofounder and Chief Revenue Officer of Teal, a managed IT services company serving SMBs in Minnesota and the DMV region. With over 25 years of experience in the technology sector, Gar is a highly regarded expert in cybersecurity, IT governance, and risk management, and holds certifications including CISSP, CISM, CGEIT, CISA, and CMMC RP. Gar combines his deep understanding of technology solutions with a client-centric approach to guide businesses in adopting scalable, secure, and compliant IT practices.

Exec Favorites: How to use AI in your business
2026-08-13 11:00 - 11:20 | https://events.zoom.us/ev/ApPmhKzaYcQTupZ9LBeV2K7U48OZoD_xL8B80yNbfFyMxXMN_t5W~Ag-t2s83_7mCuLDYCUKgLSxApo1ChGZRxCGNYnsM7i1xJhEmk9RcPyTVXA
“How do we use AI to be more profitable?” is one of the questions we hear the most at Claude and Copilot events we run.
So, we pulled the moments that got the strongest reaction from executives this year and put them in one 20-minute recap. One executive who attended one of our virtual events called it a “great value.” Now you can see why.
This is a curated recap of setup steps, workflows, and shortcuts. If you missed the originals or want to see the tips leaders love in a highlight reel without watching a ton of videos, this is the fast way to catch up.
What you’ll see:

The Claude workflows we use in our own workflows
The Copilot moments our audience asked to see again
A shortlist of what to try first in your own business
