Are Cybersecurity Risk Assessments Worth the Money for SMBs?

Nearly 70% of SMBs surveyed by ConnectWise in 2018 admitted they had never performed a cybersecurity risk assessmentlet alone documented their threats. Some even believed it wasn’t worth the cost. Unfortunately, that mindset still lingers today, despite growing cyber risks and rising breach costs.

However, a well-executed cybersecurity risk assessment is one of the most effective ways to strengthen your business’s defenses and reduce long-term risk.

In this article, we’ll break down what a cybersecurity risk assessment is and why it’s a smart, strategic investment for any SMB.

Table of Contents

Risk Assessment

What Is a Cybersecurity Risk Assessment?

As the term implies, a cybersecurity risk assessment assesses cyber risks across an organization. It identifies all essential data and devices within the assessed organization and determines whether they are protected against cybercriminals.

The assessment outcome is then used to enhance the organization’s security posture so that it can better face current and future threats. 

The Cost of Inaction: Why Risk Assessments Are Essential

While these assessments aren’t new, many SMBs have historically overlooked them. But that mindset is outdated.

Because even the smallest businesses – with just a few employees – now rely on information technology and information systems to do business.

Even today, it’s still possible to find small business owners who believe that cybercriminals only target large enterprises with massive quantities of data on their servers and equally large piles of money in their bank accounts.

Unfortunately, this hasn’t been the case for quite some time. 

The Data Says it All...

In 2015, Symantec, a provider of industry-leading antivirus and security software, revealed that some 43% of cyberattacks were directed at organizations with 250 employees or less. Cybercriminals became increasingly interested in SMBs because they saw them as easy prey…and many still are.

Fast forward to today, and basic cybersecurity adoption remains alarmingly low among smaller organizations, even as threats grow more advanced. Many still haven’t implemented fundamental protections like:

  • MFA
  • Role-based access controls
  • Even strong passwords
Password Management Best Practices Checklist Mockup

Strong passwords are the foundation of your business’s cybersecurity strategy. Without them, your organization could be vulnerable to costly breaches and cyberattacks. Add these best practices to your password policy. 

With recovery costs soaring (like ransomware, which now averages $2.73 million), there’s never been a more critical time to assess your cybersecurity risks and take action before threats become losses.

Why Cybersecurity Risk Assessments Are Worth the Money

It’s easy to dismiss cybersecurity risk assessments as yet another technology-related expense.

Yes, it is…AND it is an investment in your organization’s future. Here are just four of many examples.

1. Reducing the Risk of a Cyberattack

The most crucial benefit of cybersecurity risk assessments is that they help reduce the risk of a successful cyberattack by identifying risks and proactively improving security defenses. 

In recent years, cybercriminals have shifted focus toward smaller businesses with smaller cybersecurity budgets. That’s because these businesses are typically easier to breach and very likely to pay a ransom (which we do not recommend).

The COVID-19 pandemic made SMBs even more attractive targets because it forced employees to work remotely, often using poorly secured personal devices. 

2. Lowering Long-term Costs

Even a relatively minor cybersecurity incident can create a vast financial disruption for SMBs. Ponemon Institute estimates that downtime can cost small businesses between $8,000 and $74,000 per hour, but the associated reputation damage and loss of trust may hurt much more in the long run. 

A cybersecurity risk assessment can identify potential risks before cybercriminals can exploit them for their own gain, making it one of the best investments any SMB can make. 

Small Business Cybersecurity Cost Guide

Learn the financial impact of cyber threats on your business’s data. Plus, unlock the financial implications of in-house vs. outsourced cybersecurity. 

3. Helping Achieve Compliance

SMBs in certain industries are required by law to fulfill specific regulatory requirements that mandate organizations to perform cybersecurity risk assessments regularly, such as:

  • PCI DSS (Payment Card Industry Data Security Standard)
  • HIPAA (Health Insurance Portability and Accountability Act)
  • CMMC (Cybersecurity Maturity Model Certification)
HIPAA Compliance Checklist Mockup

Safeguard patient information and foster a strong reputation as a trusted healthcare provider with this self-assessment.

What’s more, any organization that decides to file for cyber insurance must undergo a detailed cybersecurity risk assessment, and any previous experience with the process makes it easier to achieve the desired outcome. 

Advanced CMMC Guide and Compliance Checklist eBook

Empower your company with CMMC knowledge. This guide covers the process, benefits, maturity levels, and how to prepare for your CMMC audit.

4. Generating Self-awareness

Cybersecurity risk assessments deliver clarity on where your defenses fall short. 

Simply put, these assessments help you invest in improvements that deliver real ROI by reducing risk, avoiding costly breaches, and strengthening your business’s resilience.

Developer, man and programmer code on computer screen with cybersecurity hologram, analytics and seo or working at night. Technology, coding and hacker on dark software, safety and iot password

Who Should Perform a Cyber Risk Assessment?

The Challenge

In large organizations, cybersecurity risk assessments are typically performed by in-house personnel familiar with the organization’s network infrastructure, data flows, and information systems.

The problem is that many SMBs don’t employ any IT staff and are, therefore, unable to thoroughly assess how protected important data and devices are against cybercriminals. 

The Solution

SMBs can easily outsource cybersecurity risk assessments to a third party – even if you have IT staff.

Teal brings deep experience conducting cybersecurity risk assessments for businesses and nonprofits in Minneapolis, Orlando, and Washington, DC. We’ve helped organizations in these regions protect sensitive data, close security gaps, and reduce the impact of cybercrime.

If you’ve never had a cybersecurity risk assessment – or it’s been years since your last one – now is the time.

Contact one of our technology advisors to learn more about our cyber risk assessment services and start your journey to a more financially secure future.

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